Hang-ups are unavoidable. Some calls go better than you expected, while others go unanswered. Then there are those who reach the other end of the line only to be met with silence. Ideally, those calls don’t happen frequently, but with the correct telephone sales strategies, they can happen even less frequently than they do presently. There are a variety of reasons for this: they may be irritated about something else, you may have ignored anything they said, or they may have hung up on you by accident. Whatever the reason, finding ways for reducing hangups is important and that’s why we’ve prepared effective sales tips. They’ll help you keep prospects on the phone for longer periods of time and convert some of them into customers. So if you were wondering how to increase lead conversion rate, our tips can only help.
4 simple yet effective sales tips for reducing hangups
People will hang up on you if you make sales calls, particularly cold calls. It is unpopular, but it is an unavoidable element of doing business. Strong salespeople, on the other hand, have considerably fewer hang-ups than average salespeople because they’ve figured out how to develop rapport in the initial few seconds and make sure they’re continually thinking about the needs of the person on the other end of the line.
Do you want to be a part of the “Strong salespeople” team? Do you want to know how to increase lead engagement instead of being given a silent treatment? If both of your answers are yes, continue reading and you’ll find our sales tips for reducing hang-ups.
Familiarize yourself with your audience
Before you pick up the phone, double-check that you can pronounce their name and firm accurately. Butchering someone’s name is a surefire way to get them to hang up. If you’re still unsure, ask someone else or use one of the many free online name pronunciation tools.
You can even contact the firm directly. If they have a receptionist, inquire about how to pronounce the name correctly. If everything else fails and you’re still undecided, be honest with yourself and ask the person on the other end. And if their name resists all of the above tactics, at the very least, you will have communicated a willingness to speak their name correctly, which is probably more than they generally receive.
Also, assuming you have the opportunity, do some preliminary research on their company so you are familiar with their industry and the types of challenges they may face. Obviously, you’ll be asking questions during the call, but if your queries reveal that you have no idea what their business is about, prospects will have major doubts about your ability to assist them.
Pay attention to how you talk to your prospects
Remember that when you contact someone on the phone cold, they will perceive you as an intrusion into their day. Keep this in mind as you try to establish rapport because you only have a few seconds to persuade them that you’re worth talking to—a misstep here might put the call on hold.
Therefore, make sure to do pay attention to the following:
- You should try to be pleasant but not overly so. You’re not their pal, and pretending to be one will make you appear strange.
- Remember, you’re speaking about the prospect and focusing on their requirements. You’re showing that you value their time and opinion by asking if they’d want to hear more. It’s a tremendous turnoff to go right into the sales pitch without allowing the person on the other end of the line a chance to speak.
- Take it easy and lower your pitch a little – when we’re nervous, we tend to raise our pitch and rate of speech, which prospects will pick up on. It’s time to stop talking when the prospect is talking. People are already expecting you to try to sell them something, so any interruption, can throw them off and cause them to hang up.
- When the prospect is talking, it’s time to be quiet and listen. People are already expecting you to try to sell them something, so any interruption, even seemingly innocuous ones like these, can throw them off and cause them to hang up.
- Pay attention to a prospect’s concerns and recognize objections. If they say it’s not a good moment to talk, don’t simply ignore them and jump into your sales pitch. Instead, ask them about a more suitable time to call.
Don’t make every contact about making a sale
Despite their short attention span, modern consumers prefer brands that show interest in them and put communication above sales. If the only connection you have with your prospects or previous customers is sales-related, you’ll quickly burn them off. This, on the other hand, does not imply that you should interrogate them about their personal lives outside of work.
What matters is that you provide them with value while still keeping yourself and your organization in mind. Simple emails or phone calls for occasions such as birthdays or holidays, as well as L&D chances, can be extremely beneficial.
Invest in quality software solutions
Lastly, as we live in the age of tech, it would be a shame not to take advantage of many software solutions that can help you decrease hangups. After all, why not invest in something that will help your sales team convert more leads into customers and eventually boost your revenue?
For example, if you want more website visitors to be convinced to reach out to your business, think about trying out our callback widget. How does it work? It’s pretty straightforward – your website visitors will be introduced to a visible widget that can trigger an instant call to your company’s representative. Why not give your sales team more leads to practice sales tips for reducing hangups? Trust us, you’ll be positively surprised by the results!
Which one of our sales tips for reducing hangups will you try?
We hope our sales tips for reducing hangups help you reduce the number of persons who disconnect calls without giving you the opportunity to say goodbye. Remember, there is no harm in taking advantage of many modern features that can make your job easier. Solutions such as lead engagement software are there to help you and your sales team get the most opportunity. Good luck and let us know how these tips worked for you.
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